Traveling for Sunshine
People travel for a lot of reasons. Some tourists go to see battlefields or religious shrines. Others are looking for culture, or simply want to have their pictures taken in front of famous places. But most European tourists are looking for a sunny beach to lie on.
Northern Europeans are willing to pay a lot of money and put up with a lot of inconveniences for the sun because they have so little of it. Residents of cities like London, Copenhagen, and Amsterdam spend a lot of their winter in the dark because the days are so short, and much of the rest of the year in the rain. This is the reason the Mediterranean has always attracted them. Every summer, more than 25 million people travel to Mediterranean resorts and beaches for their vacation. They all come for the same reason: sun!
But there are signs that the area is getting more tourism than it can handle. The Mediterranean is already one of the most polluted seas on earth. And with increased tourism, it's getting worse. None of this however, is spoiling anyone's fun. The Mediterranean is getting more popular every year with tourists.